How many passwords does anyone—you, your team, your family, your competitors—have to keep track of nowadays? According to research by password-management software NordPass, that number has actually decreased for the first time in years… their figures of 170 on average, 87 of which were business-related in 2024, shrank to 120 on average, 67 of which were work-related, earlier this year.
Granted, these figures were collected between April 4th and the 15th and included only 1509 users, so the statistical significance is questionable. Despite that, we can’t disagree with NordPass’ conclusion: more people are using password alternatives.